Sara elizabeth
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Kansas City | Remote
sara.e.jordanpickett@gmail.com |
Professional Experience
Senior Manager, Membership & Community Engagement
Andrew Harper, an Internova Travel Group company ▪ Remote ▪ March 2019 - Present Membership and marketing director for publisher in luxury sphere; responsible for all membership engagement, retention, winback, and advocacy. Recent projects include:
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Marketing Consultant & Content Creator
SeJordanPickett.com ▪ Remote ▪ June 2015 - June 2020 Freelance marketing consultant and content creator, with emphasis on scalable strategy and collaborative processes; clients include international professional organizations, local businesses, and arts/media promotion. Recent projects include:
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Membership & Marketing Manager
American Bar Association ▪ Chicago, IL ▪ November 2017 - June 2018 Membership and marketing director for the Section of Litigation, the largest ABA specialty membership group; responsible for all membership recruitment, engagement, and retention initiatives, as well as non-dues revenue promotional programs:
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Membership Specialist
American Bar Association ▪ Chicago, IL ▪ August 2015 - November 2017 Chief marketer of recruitment and retention for specialty group memberships within the larger association; liaison between specialty groups, main association, and other key stakeholders.
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Marketing Representative II
City Colleges of Chicago ▪ Chicago, IL ▪ November 2014 - August 2015
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Owner Services Coordinator
The Merc Co-op ▪ Lawrence, KS ▪ April 2013 - November 2014 Membership director for natural and organics consumer-owner co-op that specialize in local foods; developed and executed original marketing campaigns; created original content for all marketing channels - publications, website, traditional media, social media, direct mailings, email, special events, and in-store promotions.
Bulk Grocery Manager
The Merc Co-op ▪ Lawrence, KS ▪ March 2012 - August 2013
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Lead Campus Representative ▪ Kaplan Test Prep ▪ Lawrence, KS ▪ August 2011 - March 2012
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Education
Technology & Style Proficiencies
Customer Relationship: Hubspot (Champion User; Power User), Piano, Personify, netForum
Customer Data: Dynamics 365, Iterable Data: Power BI, SQL, Tableau Analytics: Google Analytics, Social Media Insights, Data Analyzer, Crystal Email: Eloqua, Klaviyo, Maestro, MailChimp, Marketo, My Emma, SilverPop Content Management: Adobe AEM, PyroCMS, Weebly, WordPress Social Media: Facebook, Instagram, LinkedIn, Pinterest, Twitter, YouTube |
Web: HTML, CSS, SEO/SEM, AdWords, Bitly, Jotform
Design: Sketch, Canva; Abode Illustrator, InDesign, Photoshop Engagement: Qualtrics, TypeForm, Survey Monkey, VoteNet Styles Guides: AP, APA, Chicago, MLA Microsoft Office Suite: Word, Excel (Expert User), Outlook, PowerPoint, Publisher, OneNote Project Management: Asana, BaseCamp, Evernote, IFTTT, Podio Production Management: Photo, Podcast, Video |
sara_jordan_pickett_-_resume_-_2023_12.pdf |